Find Your Wedge: Worksheets and Video Guide
Starting a new business?
Looking to offer a new product or service?
Pivoting?
Give yourself a better map!
The Find Your Wedge framework will teach you how to DIY your market research so you educate yourself about your niche and find (or define) YOUR WEDGE in it.
This framework takes you through 4 simple steps for researching your niche so you can learn about trends, competition, and those spaces in the market that aren't being addressed...ones that match your experience and expertise.
Save yourself some time (and frustration) by using this guided framework to DIY your research.
Included is a workbook, spreadsheet, and video walk-through of the steps.
These worksheets are a framework that makes market research as quick and painless for you as possible. BUT – it’s got to generate results for you and in my experience, it helps to have a laid-out process, some specific steps at the ready to get started. That’s what this workbook is about, a simple framework for researching your niche and finding – or actually defining – your place in it.